Manchester Metropolitan University

Final-year students advise Salford City Council Youth Services

Recommendations from students will be taken forward by the Council

The students spent a day at Salford Council's Youth Services offices

The students spent a day at Salford Council's Youth Services offices

A group of undergraduate Accounting, Finance and Banking students at Manchester Metropolitan’s Business School had the opportunity to provide business advice and recommendations to Salford City Council’s Youth Services.

As part of the optional Business Environment and Operations unit, the final-year students took on the role of business advisors to analyse the business environment surrounding the Council’s initiative to support and inform the young people of Salford.

Tapping into the knowledge areas and theories from their University course, the students applied their learning to a ‘real’ world situation assessing information and support available to young people in Salford around topics such as teenage pregnancy, online safety, housing and homelessness, drugs and alcohol, transport and finance support.

Cameron Kirk was one of the students who worked on the project. He/she said: “We discussed the work we had produced with Salford Council and delved into more detail on how their Youth Services team could apply these changes directly, how viable they were to implement and the effect they may have.

“We especially targeted the social media aspect researched further into techniques that can be used to maximise the social media potential and outreach to the target audience.”

As part of the project, the students recently spent a day with the Salford Youth Services team to discuss their recommendations and research work while experiencing a real working environment.

Student Shalina Rai added: “It was brilliant to gain hands-on experience and to have the opportunity to offer direct input. I personally did not realise the difficulty and intricacy of some of the work they undertake. The passion that came across from many of the staff was encouraging and they have the best interests of the people they are helping at heart.”

The Business Environment and Operations unit is an option for all undergraduate students studying Accounting, Finance and Banking degrees at Manchester Metropolitan. Find out more at

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