Dr. Sara Ward

About Dr Sara Ward


Sara joined Manchester Met Business School in 2008 and taught on the BA (Hons) Sports Management and the BA (Hons) Sport Marketing Management degree for six years. Since September 2014, Sara has led the launch of the new Master of Sport Directorship (MSD) course designed to educate future sport leaders. She is the MBA and Executive Programmes Director and oversees Executive Education for the Faculty of Business & Law. Sara has led the launch of the new 100% online MBA programmes, which went live in 2017, and has been instrumental in the MBA campus programme review over the past two years.

She is the unit leader for the Sport Governance and Best Practice on the Master of Sport Directorship (MSD) programme. Sara specialises in sport governance and her current research interests are focused on English and German football clubs corporate governance strategies and alternative non-profit ownership structures predominantly looking at the Supporter Ownership business model. During her PhD studies she visited Hamburg SV, Exeter City FC, Brentford FC, Chester FC, Stockport County FC and FC United of Manchester. She is passionate about diversity in sport boardrooms and governance reform in the industry.

Email: s.ward@mmu.ac.uk

The Teaching Team