MSc/PgDip/PgCert Place Management and Leadership

Learn the essential skills to develop, manage and make places better, through this unique programme.

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Learn the principles of place management and place making. You’ll look at the role of marketing and branding in town centre improvements, and develop strategic knowledge that can help bring about positive economic change. Developed in partnership with the Institute of Place Management, this part-time course will give you the practical skills to succeed. 

As well as destination marketing and branding, you’ll also gain an insight into the importance of place intelligence and forecasting. You’ll refine your leadership skills as you study units on governance and learn how to build lasting and effective partnerships. 

Your proven partner in place management

Manchester Met is the home of the Institute of Place Management (IPM). IPM is an internationally recognised centre, advising destinations, cities, and business improvement districts (BIDs) on how to revive their locations.

You’ll learn from some of the industry’s most highly regarded professionals who will support your distance learning throughout this part-time course.

Features and Benefits

  • Internationally recognised – study a course that is developed with the Institute of Place Management, a global professional body.
  • Triple crown - study in a Business School that has prestigious triple accreditation from EQUIS, AACSB and AMBA.
  • Place experts – learn from internationally renowned academics and practitioners in place management, who are shaping national policy decisions.
  • A city of opportunities – Manchester is a global city and one of the fastest growing economic centres in Europe. It’s a great lab for your studies.
  • A unique course - Manchester Met is the only university to offer postgraduate qualifications in Place Management
  • Valuable connections – take advantage of our extensive connections in the industry and close ties with IPM. You’ll be able to network with managers and leaders from a wide range of locations.
  • Flexible learning – the part-time, blended learning nature of this course allows you to remain in full-time employment, fitting your assignments in around work.
  • Employability – develop skills that will help you further your career in place management, or prepare for different roles in this transformative sector.
“I chose to study the MSc Place Management and Leadership at Manchester Met because of the calibre of highly regarded academics and practitioners associated with the course.” Chris Gregory, MSc Place Management and Leadership

Accreditations, Awards and Endorsements

“The aim of the qualification is to develop confident, highly reflective and respected place managers, capable of strategic thinking and transformative but inclusive place management.”

Professor Cathy Parker, Course Leader

Career Prospects

When you finish this course, you’ll have developed a global perspective of place management. As this course has been developed with worldwide professional standards, you’ll be able to develop your career in the UK and internationally. 

Working in town and city centre management will be just one of your options. Your valuable place management and leadership skills can also allow you to go into:

As well as taking on more senior and strategic roles within your current organisation, this course can also allow you to move into research and teaching positions. You might also decide to use your skills to become a place management consultant.

Learn more about graduate careers

Entry requirements

Normally a good UK honours degree (minimum 2:2), or international equivalent, in any subject. We will also consider your application if you have significant, relevant experience or degree-equivalent profession qualifications. International students please see

Overseas applicants will require IELTS with an overall score of 6.5 with no less than 5.5 in any category, or an equivalent accepted English qualification. Accepted English qualifications can be viewed here.

IPM Membership

As part of the agreement between the University and the Institute of Place Management, it is a requirement that in order to be enrolled on to this course all students must be members of IPM. Therefore if you are applying to join the programme, you must be a member of the Institute in order for your application to be accepted.

You can find out more about the Institute by visiting

Course details

There’s nowhere else in the world you can earn a qualification like this. That’s because we’re home to the Institute of Place Management, with the world-renowned researchers and leading practitioners literally setting the standard in the field.

It’s a flexible course, made for working professionals. It’s not only designed to let you apply academic principles to your real-world workplace issues, but its part-time structure leaves plenty of room for your other commitments. In short, it’s a chance to take a leading role in the field – providing both the formal qualification and the focused skills to excel in senior and strategic roles in place management.

Core units

  • Principles of Place Management, Marketing and Branding
  • Place Leadership, Governance and Partnership Development
  • Place Development Theory and Practice
  • Place Intelligence and Forecasting
  • Research Methods
  • Place Management and Leadership Dissertation

Assessment weightings and contact hours

10 credits equates to 100 hours of study, which is a combination of lectures, seminars and practical sessions, and independent study. A masters qualification typically comprises of 180 credits, a PGDip 120 credits, a PGCert 60 credits and an MFA 300 credits. The exact composition of your study time and assessments for the course will vary according to your option choices and style of learning, but it could be:


Department of Marketing, Retail and Tourism

Our Marketing, Retail and Tourism Department is one of the UK’s largest providers of education in marketing, digital marketing, advertising and branding, public relations, retail management, place management and tourism management. The department’s mission is to develop its students into highly employable, socially and environmentally responsible professionals, delivering educational and research excellence, through courses accredited by key industry bodies.

More about the department

Taught by experts

Your studies are supported by a team of committed and enthusiastic teachers and researchers, experts in their chosen field. We also work with external professionals, many of whom are Manchester Met alumni, to enhance your learning and appreciation of the wider subject.

Meet our expert staff


UK and EU students

UK and EU students: Part-time fee: £1542 per 30 credits studied per year. Tuition fees will remain the same for each year of your course providing you complete it in the normal timeframe (no repeat years or breaks in study).

Non-EU and Channel Island students

Non-EU international and Channel Island students: Part-time fee: £1542 per 30 credits studied per year. Tuition fees will remain the same for each year of your course providing you complete it in the normal timeframe (no repeat years or breaks in study).

Additional Information

A Masters qualification typically comprises 180 credits, a PGDip 120 credits, a PGCert 60 credits, and an MFA 300 credits. Tuition fees will remain the same for each year of study provided the course is completed in the normal timeframe (no repeat years or breaks in study).

Additional costs

Specialist Costs

All of the books required for the course are available from the library. The University also has PC labs and a laptop loan service. However, many students choose to buy some of the core textbooks for the course and/or a laptop. Students may also need to print their assignments and other documents. Campus printing costs start from 5p per page. Estimated costs are £300 for a laptop up to £100 each year for books and printing.

Postgraduate Loan Scheme

Loans of up to £10,906 for many Postgraduate Courses

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Alumni Loyalty Discount

Rewarding our graduates

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How to apply

Advanced Standing

If your qualifications are relevant, you may be eligible for 'entry with advanced standing'. This entry route gives academic credit for your current qualifications. 

Please note, advanced standing applications cannot be made using the apply online feature. If this applies to you, please instead complete the Postgraduate Application Form.


Programme Review
Our programmes undergo an annual review and major review (normally at 6 year intervals) to ensure an up-to-date curriculum supported by the latest online learning technology. For further information on when we may make changes to our programmes, please see the changes section of our Terms and Conditions.

Important Notice
This online prospectus provides an overview of our programmes of study and the University. We regularly update our online prospectus so that our published course information is accurate. Please check back to the online prospectus before making an application to us to access the most up to date information for your chosen course of study.

Confirmation of Regulator
The Manchester Metropolitan University is regulated by the Office for Students (OfS). The OfS is the independent regulator of higher education in England. More information on the role of the OfS and its regulatory framework can be found at

All higher education providers registered with the OfS must have a student protection plan in place. The student protection plan sets out what students can expect to happen should a course, campus, or institution close. Access our current Student Protection Plan.