This course allows you to combine studies in marketing with that of the wider business environment.
No matter where you work, there will be underlying principles of business in operation. A degree in business provides a solid foundation to build your career as a high-earning professional. One of the most popular subjects, studying business at Manchester Met will equip you with the necessary skills to set up your own company, or build a management career in an existing organisation. Business professionals are good at leading teams; have sound commercial awareness; are adept at spotting enterprising opportunities; can manage projects and are excellent problem solvers. There are opportunities to participate in business and enterprise competitions, receive support and advice from mentors from our Innospace graduate incubator and business start-up unit, and to network with successful entrepreneurs and consultants who contribute as guest lecturers and placement employers.
Marketing is all about presenting people, products and ideas to different audiences. The results can be spectacular, creating global brands that become household names and sparking new trends that revolutionise what we do and how we do it. Job roles in the sector can be very varied and combine skills in project management, marketing operations and campaign planning with creative skills such as devising memorable advertising slogans and writing effective media. Our Marketing degrees are delivered at our award-winning Business School and have been developed in close co-operation with practitioners from the industry, who are also actively involved as expert guest lecturers, mentors and placement employers. Our lively and enthusiastic team regularly organise professional lectures and field trips with internationally recognised companies such as Bentley Motors, Heineken International, Q-Hotels and Virgin Trains.