BA (Hons) International Tourism Management

Global tourism and professions that go with it have never been so full of possibility. So buckle up - the career rise of your life starts here.

Attend an open day How to apply
Attend an open day How to apply


Tourism is a vibrant international industry, which is the perfect lens for considering management practices and responding to the ever-changing business environment. Manchester is England’s second-largest international city tourist destination. It's the perfect place to study and be immersed in a thriving, multicultural tourism destination.

On this course you will learn about modern tourism practices from industry leaders. It has been designed alongside high-profile organisations such as TUI, Qantas Airways and Visit Manchester. This well-rounded degree will prepare you for a range of careers – at home and overseas.

There are option units from Year 1 giving you flexibility and choice with your studies. Languages can be studied at all levels enhancing cultural sensitivity and awareness, highly relevant for this global and vibrant industry.

There will be a chance to travel abroad to a tourist destination and undertake fieldwork. The choices in the second and final year help to develop a focus on the industry sectors that are of personal interest.

Features and Benefits

  • Top 10 in the UK - we're ranked in the top 10 in the UK for Hospitality, Leisure, Recreation and Tourism, in the Guardian University Guide 2020.
  • Institute of Travel and Tourism (ITT) Centre of Excellence – we’re recognised by this UK trade body for the quality of our teaching in tourism management and you can join as a student member.
  • Triple crown - study in a Business School that has prestigious triple accreditation from EQUIS, AACSB and AMBA.
  • Immerse yourself in the industry – go on an international field trip, placement or study overseas to experience a global tourist destination first-hand.
  • Study in an international tourist destination – Manchester is England’s second largest international city tourism destination. Study with all its excellent attractions on your doorstep.
  • Tourism experts – our teaching staff have years of experience in the tourism management and will share their knowledge and connections.You’ll also have regular guest lectures from experts working in the industry.
  • Global opportunities – develop the skills you need to work in tourism anywhere in the world. Learn a language to boost your career prospects overseas.
  • Choose a placement or study abroad – the course offers real flexibility as you will enrol on the three year course and then decide if a placement or overseas study is right for you once you have started your studies, so you don’t have to decide now.  

Accreditations, Awards and Endorsements

Career Prospects

Your international tourism management degree can lead to a range of exciting careers, both in the UK and overseas. Help people design their dream holidays, show people incredible attractions, or inspire people to visit a particular place.

Your skills will suit roles with airlines, travel companies like AirBnB, tour operators, visitor attractions, resorts and destination marketing organisations.

You could also focus on emerging areas such as ecotourism, or explore how to make destinations work for locals as well as tourists.

There are excellent opportunities for travel. Spending a year on a placement or studying overseas could help you make valuable international connections. 

Maybe you’ve got an idea for the next big thing in the travel industry and want to use your skills to set up your own business? We offer dedicated support to start-ups through Innospace, and help people with great business ideas and the commitment to turn them into reality.

Learn more about graduate careers

Entry requirements

UCAS tariff points/grades required


A levels ­– BCC-BBC

Pearson BTEC National Extended Diploma – DMM

Equivalent qualifications and combinations will be considered, including Extended Project (EPQ) at grade C or above. Other AS levels (or qualifications equivalent to AS level) are not accepted.

Please contact the University directly if you are unsure whether you meet the minimum entry requirements for the course.

Specific GCSE requirements

GCSE grade C/4 in English Language or Level 2 Functional Skills English


GCSE grade C/4 in Mathematics or Level 2 Functional Skills Mathematics

Non Tariffed Qualifications

Pass Access to HE Diploma in a relevant subject with a minimum of 106 UCAS Tariff points

International Baccalaureate points

26 IB Diploma Points

IELTS score required for international students

6.0 overall with no individual element below 5.5

There’s further information for international students on our international website if you’re applying with non-UK qualifications.

Further information

This is a new course for the 2020 intake - advanced entry to the course is not available. 

Course details

You will enrol on the three year course which will give you the flexibility when you start your studies to choose a year on placement or to study abroad once you're here, so you would complete your degree over four years if you take this option.

Foundation year

This course has a foundation year available. For more information visit the foundation year page.

During this year you will study a variety of units. Please see below:

Read more about this year of study

Core Units

Uniwide Language

You can add a foreign language to your portfolio of skills. Enhance your employability by learning Classical Latin, English (as a foreign language), French, German, Italian, Japanese, Mandarin Chinese, Modern Standard Arabic or Spanish alongside your main degree. Whatever your language knowledge, from Beginners to Advanced, these classes will take you to the next level of proficiency. Visit UNIWIDE for more information.

Marketing for Tourism

You will develop marketing skills for tourism, learning how to recognise the importance of marketing as a role and function and apply the marketing mix to illustrate different tourist markets and needs.

Financial Management for Managers

Understanding financial management is an important skill for all managers to ensure profitability for companies. Learn how to analyse financial statements, plan budgets and use financial data to inform decision-making.

Destination Manchester

Destination Manchester: England's second largest city tourist destination and the living-laboratory for your studies. Explore what makes a successful international tourist destination and help to solve a real-world problem for a tourism company.

Tourist Behaviour I

The behaviour of tourists is a fundamental aspect in understanding the nature of tourism as a whole. Attention is given to the evolution of different types of tourists as well as different types of behaviour.

Tourist Behaviour II

An understanding of the development of current and future trends is an important aspect of tourist behaviour and will be explored with the help of a variety of reports.

Tourism Operations Management

The management of tourism operations for competitive advantage within the global tourism industry requires knowledge and application of key operational management theories and models.

Tourism Academic and Digital Skills

Academic and digital skills are developed to foster students’ engagement with their own personal and professional development. This unit will support students as they make the step up to degree-level study.

During this year you will study a variety of units. Please see below:

Read more about this year of study

Core Units

Industry Active

This unit will identify the variety of job roles within the tourism sector and will enable students to develop their knowledge and understanding of the essential skills required to complete the application process for employment.

People Management and Development

Students will develop knowledge and understanding of the theories, strategies, policies and practices that underpin the management and development of human resources in organisations particularly in the tourism industry.

The Business of Tour Operators

Students will examine the role of tour operators in the tourism supply and distribution chain. A focus will be on their partnerships with key stakeholders so ensuring a sustainable and ethical approach to business.

International Tourist Experience Design

Tourist experiences are designed and managed by tourism businesses, yet experiences become meaningful when personalised by tourists. Students will explore how new business approaches centering on the tourist have been devised.

Tourism Destination Fieldwork

Students will conduct fieldwork at a destination to assess local challenges.

Researching Tourism

Understanding how to appraise and apply research methods is a critical skill for undergraduates and this knowledge will be developed through this unit.

During this year you will study a variety of units. Please see below:

Read more about this year of study

Core Units

The Tourism Graduate

Students will gain knowledge, understanding and recognition of the skills required to enable them to be industry ready.

Global Tourism Development

A global view of tourism as a tool to achieve the broader sustainable development goals in varying economies is provided. Different tourism development paths and their challenges, limitations and benefits will be critiqued.

Research Project (30 credits)

Students undertake a substantial project based on work experience or academic research.

Tourism Crisis and Risk Management

Within the global tourism industry, crisis and risk management is an increasingly important are for consideration. Students will be exposed to the interrelationships and stakeholder roles during a critical incident.

Strategic Tourism Management

Students will explore the nature of strategy and strategic thinking, as well as the complexity of managing the strategic challenges found within the contemporary international tourism business environment.

Assessment weightings and contact hours

10 credits equates to 100 hours of study, which is a combination of lectures, seminars and practical sessions, and independent study. A 3 year degree qualification typically comprises of 360 credits (120 credits per year). The exact composition of your study time and assessments for the course will vary according to your option choices and style of learning, but it could be:



Placement options

Each of our tourism, events and hospitality management degrees offer the chance to spend a year getting a taste of professional life. Opportunities are available worldwide with a wide range of companies, from boutique hotels to five-star deluxe properties, gastro pubs to Michelin star restaurants, and cruise liners to theme parks.

A year out not only gives you the opportunity to develop your core skills and learn about how a business really operates in your industry, but also shows employers that you’re ready to get to work.

To find out more about what a  placement can do for you, visit our placements page.

Study Abroad

Many of our courses offer the opportunity to spend up to a year overseas, studying with one of our partner institutions across Europe, or beyond. Go abroad in the third year of your degree, and you’ll not only learn about other cultures, improve your language skills and discover more about yourself – you’ll also boost your career prospects.

Having first-hand knowledge of another country’s cultures and traditions can take you far in a range of careers. And, by going abroad you’ll also demonstrate the kind of independent spirit and adaptability that many employers want.

Working Abroad

Gaining work experience with an international flavour offers a double benefit. While you’ll learn valuable professional skills in a real-world workplace, you’ll also experience different cultures, ways of working and new perspectives. Whether it’s a summer exchange, holiday internship or year-long international placement, global experience can make a world of difference to your career prospects.

A City of Opportunities

Every year, the city plays host to millions of visitors, a packed live music calendar, some of the world’s biggest sporting contests and every sort of festival you can imagine, from food and film, to pride and punk music. With our city centre campus, it’s all within easy reach.  

For today, that puts us in the perfect place to offer an education rooted in the real world – with relevant skills, useful experience and valuable connections to support your ambitions in events, tourism or hospitality management. For tomorrow, that puts you in a city with a wide range of employers and a growing demand for ambitious graduates.

Department of Marketing, Retail and Tourism

Our Marketing, Retail and Tourism Department is one of the UK’s largest providers of education in marketing, digital marketing, advertising and branding, public relations, retail management, place management and tourism management. The department’s mission is to develop its students into highly employable, socially and environmentally responsible professionals, delivering educational and research excellence, through courses accredited by key industry bodies.

More about the department

Taught by experts

Your studies are supported by a team of committed and enthusiastic teachers and researchers, experts in their chosen field. We also work with external professionals, many of whom are Manchester Met alumni, to enhance your learning and appreciation of the wider subject.

Meet our expert staff


Foundation Year students

UK, EU and Channel Island students: Full-time Foundation Year fee: £9,250 per year for the foundation year. This tuition fee is agreed subject to UK government policy and parliamentary regulation and may increase each academic year in line with inflation or UK government policy for both new and continuing students.

Non-EU international students: Full-time Foundation Year fee: £16,500 per year. When progressing from the pre-degree foundation year to the linked degree. Tuition fees will remain the same for each year of your course providing you complete it in the normal timeframe (no repeat years or breaks in study)

UK, EU and Channel Island students

UK, EU and Channel Island students: Full-time fee: £9,250 per year. This tuition fee is agreed subject to UK government policy and parliamentary regulation and may increase each academic year in line with inflation or UK government policy for both new and continuing students.

Non-EU international students

Non-EU international students: Full-time fee: £16,500 per year. Tuition fees will remain the same for each year of your course providing you complete it in the normal timeframe (no repeat years or breaks in study).

Additional Information

A degree typically comprises 360 credits, a DipHE 240 credits, a CertHE 120 credits, and an integrated Masters 480 credits. The tuition fee for the placement year for those courses that offer this option is £1,850, subject to inflationary increases based on government policy and providing you progress through the course in the normal timeframe (no repeat years or breaks in study). The tuition fee for the study year abroad for those courses that offer this option is £1,385, subject to inflationary increases based on government policy and providing you progress through the course in the normal timeframe (no repeat years or breaks in study).

Additional costs

Specialist Costs

All of the books required for the course are available from the library. The University also has PC labs and a laptop loan service. However, many students choose to buy some of the core textbooks for the course and/or a laptop.

Students may also need to print their assignments and other documents. Campus printing costs start from 5p per page. Estimated costs are £300 for a laptop up to £100 each year for books and printing.

Other Costs

Optional residential fieldtrips up to £800


Find out more about financing your studies and whether you may qualify for one of our bursaries and scholarships.

Money Matters

Want to know more?

How to apply

You can apply for this course through UCAS.

Apply now

UCAS code(s)


Remember to use the correct institution code for Manchester Metropolitan University on your application: our institution code is M40

You can review our current Terms and Conditions before you make your application. If you are successful with your application, we will send you up to date information alongside your offer letter.


Programme Review
Our programmes undergo an annual review and major review (normally at 6 year intervals) to ensure an up-to-date curriculum supported by the latest online learning technology. For further information on when we may make changes to our programmes, please see the changes section of our Terms and Conditions.

Important Notice
This online prospectus provides an overview of our programmes of study and the University. We regularly update our online prospectus so that our published course information is accurate. Please check back to the online prospectus before making an application to us to access the most up to date information for your chosen course of study.

Confirmation of Regulator
The Manchester Metropolitan University is regulated by the Office for Students (OfS). The OfS is the independent regulator of higher education in England. More information on the role of the OfS and its regulatory framework can be found at

All higher education providers registered with the OfS must have a student protection plan in place. The student protection plan sets out what students can expect to happen should a course, campus, or institution close. Access our current Student Protection Plan.