Marketing
Marketing has changed with the arrival of the digital era. Today, any business can operate on an international scale via channels. With so much competition, connecting with customers has never been mo…
Senior Lecturer
With a distinctive multi-cultural perspective, my teaching and research experience has been attained on both sides of the Atlantic and Africa. I am passionate about learning and bring to MMU’s MRT department over 20 years of experience in instruction delivery to students from diverse cultural, academic, and professional backgrounds.
Currently I serve as a Senior Lecturer in Retail and Management and as Unit Leader on Introduction to Marketing (L4), The Entrepreneurial Marketer (L5), Marketing in Practice (L7) and Managing Customer and Stakeholder Relationships (L4 - CMDA). I have served as Programme Leader on the BA (Hons) Marketing and Marketing Management programmes. and have also led seminars on Strategic Marketing Management, International and Global Marketing, International Marketing and Operations, as well as Marketing Communications Theory and Practice.
Prior to my arrival at MMU I served as a Lecturer at the Pearson College London, School of Business where I focused on delivery of quantitative and qualitative research lectures and seminars
Undergraduate Teaching Assignments (2022-23) Academic Year
Postgraduate Teaching Assignments (2022-23) Academic Year
Degree Apprenticeships Programme (2022-23) Academic Year
Dissertation Supervision Assignments
Marketing has changed with the arrival of the digital era. Today, any business can operate on an international scale via channels. With so much competition, connecting with customers has never been mo…
Senior Lecturer – MMU, Business School
Lecturer – Pearson College London, Business School
Associate Lecturer – MMU, Business School
Various private sector consulting contracts
Head of Research – Lonres.com
Research Manager – BBC World Service Trust
Various Teaching & Research posts in American & UK universities