1. Tom Dieck, M. C., Jung, T. and Racheal, P. (2017). The Role of Augmented Reality to Enhance Visitor Engagement at Science Festivals, Academy of Global Hospitality and Tourism Conference, Cheongju, South Korea, 26th-28th May, 2017.
  2. Jung, T., tom Dieck, M. C. and Lee, PJ. (2017). How do Fun and Pre-Attitude Influence Attitude Change and Intention to Visit in Virtual Reality Tourism Experiences?  International Interdisciplinary Business-Economics Advancement Conference, Miami, 9th-14th April, 2017.
  3. Jung, T., tom Dieck, M. C., Moorhouse, N. and tom Dieck, D. (2017). Tourists’ Experience of Virtual Reality Applications. IEEE International Conference on Consumer Electronics,  Las Vegas, 9th-12th January, 2017.
  4. tom Dieck, M. C. and Jung, T. (2016). Augmented Reality Gamification to enhance School Childrens’ Learning Experience in Cultural Heritage Sites. Euro Council on Hotel, Restaurant and Institutional Education (EuroCHRIE), Budapest, 13th-15th October, 2016.  
  5. Lee, H., Jung, T., tom Dieck, M. C. and Chung, N. (2016). Mediating Role of Immersive Experience in Virtual Reality: The Case of Geevor Tin Mine Museum, 2016 TOSOK Conference, Pyeongchang, Korea, 13-15 July, 2016
  6. Cranmer, E., Jung, T., tom Dieck, M. C. and Miller, A. (2016).  Implementing Augmented Reality to Increase Tourist Attraction Sustainability, AR and VR Conference: Perspectives of Business Realities, Dublin, 27 April, 2016
  7. Jung, T., and tom Dieck, M. C. (2016). Conceptualising the Value of Mixed Reality for Enhancing Visitor Experience at Heritage Places, 3rd Corfu Symposium on Managing & Marketing Places, Corfu, 18th-21st April, 2016.
  8. Jung, T., tom Dieck, M. C., Lee, H., and Chung, N. (2015). Examining Online to Offline Service Using Augmented Reality: Theory of Planned Behavior Perspective, World Hospitality and Tourism Forum, Seoul, 25th-27th June, 2015.
  9. Jung, T., Leue, M. C., Lee, H. and Chung, N. (2015). The Moderating Effect of Long-term Orientation on Experience Economy in Augmented Reality Adoption. Euro Council on Hotel, Restaurant and Institutional Education (EuroCHRIE), Manchester, 15th-17th October, 2015.
  10. Leue, M. C. and Jung, T. (2015). 3D Printing and Co-Creation of Value for the Visitor Experience in Museums and Art Galleries. Euro Council on Hotel, Restaurant and Institutional Education (EuroCHRIE), Manchester, 15th-17th October, 2015.
  11. Jung, T., Leue, M. C. and Chung, N. (2015). The Impact of Interaction and Ubiquity on Trust, Benefits, and Enjoyment in Social Media Continuance Use. Euro Council on Hotel, Restaurant and Institutional Education (EuroCHRIE), Manchester, 15th-17th October, 2015.
  12. Jung, T., Kim, M. and Leue, M. C. (2014). Acceptance of GPS-based Augmented Reality Tourism Applications. Euro Council on Hotel, Restaurant and Institutional Education (EuroCHRIE), Dubai, 6th-9th October, 2014.
  13. Leue, M. C., Han, D., and Jung, T. (2014). Google Glass Creative Tourism Experience: A Case Study of Manchester Art Gallery. World Hospitality and Tourism Forum, Seoul, 26th-28th June, 2014.
  14. Jung, T., Chung, N. and Leue, M. (2014). Augmented Reality: Moderating Effect on Personal Innovativeness. Asia Pacific Council on Hotel, Restaurant and Institutional Education (APacCHRIE), Kuala Lumpur, 21st-24th May, 2014.
  15. Han, D., Leue, M. and Jung, T. (2014). A Tourist Experience Model for Augmented Reality Applications in the Urban Heritage Context. Asia Pacific Council on Hotel, Restaurant and Institutional Education (APacCHRIE), Kuala Lumpur, 21st-24th May, 2014.
  16. Cranmer, E. and Jung, T. (2014). Augmented Reality (AR): Business models in Urban Cultural Heritage Tourist destinations. Asia Pacific Council on Hotel, Restaurant and Institutional Education (APacCHRIE), Kuala Lumpur, 21st-24th May, 2014.
  17. Leue, M. and Jung, T. (2014). A PLS Analysis of Hotel Guests’ Acceptance of Social Media Networks. Asia Pacific Council on Hotel, Restaurant and Institutional Education (APacCHRIE), Kuala Lumpur, 21st-24th May, 2014.
  18. Jung, T., Kim, M. and Han, D. (2013). Effect of Perceived Quality of Marker-based Tourism Augmented Reality (AR) Apps on User Satisfaction and Behavioural Intentions, 11th APac CHRIE Conference, Macau, China, 21st -24th  May 2013
Publications