Master of Sport Directorship Convention

Thursday 6th September 2018

Manchester Metropolitan University’s Master of Sport Directorship (MSD) course is welcoming its fifth cohort of students this September, having seen record levels of applications by former sports stars and sporting executives as the importance of the ‘sporting director’ role grows within boardrooms.

As an addition to the MSD programme, we are running a 'Sport Director Convention' not only to launch the 2018 MSD programme, but also to bring together MSD alumni, industry experts and people from sport, in order to gain insight from knowledgeable speakers and discuss issues facing sporting directors.


2.00pm - Lunch, networking, exhibits

3.00pm - Welcome

3:10pm - ‘Taking the Challenge Culture from Business to Sports’ –

Nigel Travis, Executive Chaitman, Dunkin’ Brands, and owner of Leyton Orient F.C.

3.45pm -  Panel Q&A

4:45pm - Break 

5:00pm - Themed workshops

Leading a High Performing Team in a Sports Organisation -  Guy Richardson & Ashley Ferkol

Financial Fair Play, fair to whom? – Kieran Maguire

The Game plan for Creative Leadership in Sports - Mark Batey

The Sweet and Sour of Transition: Better People Make Better Athletes – Rob Young

Winning with Analytics - Garry Gelade

Preparing for a Sport Director Interview – Tom Sears

The World of Football Agency Uncovered – Daniel Geey

6:00pm - Alumni research on SD role

6:30pm - Close -Networking, canapes, exhibits


Reserve your place Download the full convention programme